Home » Ep 110: Unbusy Your Life – Be More Productive (& Profitable) Working Just 30 Hours Per Week

Ep 110: Unbusy Your Life – Be More Productive (& Profitable) Working Just 30 Hours Per Week

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All right, ladies, welcome to another episode of the sheet is extraordinary Podcast. I am here I’m kind of girl crushing on my guest today. And it’s the first time we’re meeting we’re looking at each other face to face here, you’re gonna see this on YouTube eventually. But I want to introduce you to Neal Williams. She’s a girl after my own heart. She’s an expert on getting things done. She’s a master life and productivity coach. She’s the host of the unbusy your life podcast, you’ve got to check it out. I love her style, then, so I can go on and on. But let’s just say hey to Neal, how you doing on? Hi, Judy, so fun to actually see you in person and meet you and like your girl after my own heart. Like, just so your listeners know, like, she messaged me, she DM me on Instagram, like maybe three days ago. And like, here we are.

Get it done, girl. That is right. I always tell my clients look, we can have all these great strategies. We can have our calendars, you know, right there. But are we using it? And are we getting things done? So? Yes, I’m very excited. So I want to start with your background, I saw on your website, that you built your six figure business under like 25 hours a week, while working a demanding corporate job, which I can certainly relate to having been a former C suite and a former trial lawyer working like way too much. And you did all that while you prioritize yourself and your family. So I would love you to share with the ladies, how in the heck all that happened? I know that is the question. Right? That is what everyone wants to know, how did you do it and not lose your mind? Right. And so I think it was really, it was really committing to the decision that I made. So I knew that I could do it, because I’d already done it my corporate job.

So originally My story is, I was like you like I was partnered track 5060 more hours per week, you know, the number of hours is a big deal if you’re a billable hours kind of situation. And so I just decided, I’m done with that. And I figured out how to do my same amount of work. I just did it in less time. So I knew that it was possible, because I had already gone through that. And I was like, okay, so if I can do that in the corporate setting where there seems like there’s more constraints, you know, he has to be here a certain number of days or number of hours or whatever, I can do that in my business. So I took the time that I had carved out from the corporate environment. And I just said, Okay, I’m going to use this, and I’m going to go build my own business. I’m going to see what I can do in my 25 hours per week. And then I was able to create live in about 18 months, 18 months, I created a multiple six figure business with just 25 hours a week. So amazing. Incredible. Yeah, yeah, that is amazing. And we’re gonna dive into that a little bit. I just have to chuckle on your website, and I love this. Are you a workaholic quiz?

And I’ve got to go back and take that. But what is it about productivity? Like? Or about society? Why is it that we think we have to put in this time otherwise, we just can’t be successful? Yeah. I’m so glad that you asked me that question. Because this is the number one reason why we work more than what we need to do is because we’re socialized into this belief that it’s the hard work that creates the success, instead of realizing No, it’s not the hard work. And when you really break it down. And because I’ve coached hundreds of women on this now I see this very clearly, hard work, really, in our minds means lots of hours, like there’s a certain number of hours, that’s going to create the success that we want, right? And success. If you’re an entrepreneur, this is true in the corporate world, too. But if you’re an entrepreneur success really just means money. Because we’re in the we do business to create money, right? Yeah, this connection in our brains of working number of hours equals money. And so what we think is okay, I have to put in a certain number of hours to get this money that I want or need to be able to create them in my business. And so it’s this idea that we’ve been socialized.

I mean, how many times have you seen that message or heard that message from your teachers or your parents or your bosses or whoever, that hard work, if you work hard enough, you’ll create the success that you want. And we’ve internalized that. So when originally like when when people first hear the message that I have to say like just work less, they automatically go to that means I get less done, or I am like not making as much money. And I have to tell you like that is the message that I received. When I was in my corporate job. I was like, I just like if I could just work five to six hours per day, my life would just be so much more balanced. I’d be able to be a mom the way that I want to my kid wouldn’t be in childcare, all of the hours, you know I just feel so much more in alignment with what I wanted. And the message that I kept getting was yes, you could do that. But that means that you have to give up being a partner, you have to give up like your career goals, and you have to give up money. And I was like, I just fundamentally don’t believe that that has to be true. And so I went about really on this journey to prove to myself, that that wasn’t true. And now because I’ve been able to do that, I just, like believe that with every fiber of my being, I go out and I teach other people.

Gosh, this is so good. I have a couple of thoughts that came up as you were talking. Yeah. Number one, and this is going to show my women’s advocacy position, I can’t imagine any woman is more of a woman’s advocate than me, I love women. I think we’re so efficient. I used to be sitting in the law office, or when I was the director of HR and the general counsel, so much time at work is wasted, like the BS meetings, you know, kind of FaceTime. And that’s the beauty, I think of entrepreneurship, where women, we are efficient, we want to get it done and then move along to the rest of our life. And I think that we because every woman I know that kind of has that mindset, we’re so well positioned for that we just have to really shift our mindset. So I love to go there help us to even know, okay, if we’ve been conditioned and socialized to think this way, what’s the first step to change all of that? Yeah. Okay, so I want to answer that question, I want to go back to what you just said, because I, I believe this to like, in my heart, this is why I’m doing the work in the world that I’m doing it is my mission, to change the way that we work. And I feel like as women entrepreneurs, we are that we could not be more perfectly positioned to change this story that we have in our society, we get to show our kids like, that’s also one of my reasons is to show my son like, I don’t have to work a billion hours per week to make millions of dollars, I can do it around your schedule, I can do it however I want and still have what I defined to be success, any level of success that I want.

So I agree with you 100%. Like we’re the ones to change the story. We’re the ones to change the trajectory of how what it looks like to work and be successful in the world. So the first step is really I think, deciding I, and this is gonna sound so basic, but so many of us don’t think about this is to decide how many hours you’re going to work in the week. Like, I want you to think about, like if you got up on Monday morning, and you were like, Okay, I’m gonna work 20 hours this week. Does anyone do that? No, we’re just like, we let our to do list tell us how much or our employees or our bosses, we just take it as like, this is a decision we don’t have any control over. So that is number one taking ownership of that decision. I would say, I love that. And we are so like minded. It’s not even funny, okay? Because I’m always telling my ladies Guess what, this is your business, you get to decide, you know, you decide, oh, well, well, when I say who’s your ideal client? They go? Well, pretty much anybody that has a wallet? No, no, no, you can accept whoever you want. But affirmatively tell me who you really want to work with you? What kind of person is she like so so we get to decide everything about our business, including the number of hours that we, you know, are able to work? So what does that look like? Can you take us through the practical side of it? Let’s say you know what, I want to work these eight 910 hour days anymore, I have to work five hours? What How can we change what we’re doing now to fit into that decision?

Yeah. So I think this is like step one that I teach everybody in my group program. What I like to do is set out like a six month plan. So you look at what are you working right now like get really honest with yourself, I would say like do a time audit and really figure out how much time that you’re spending working. And then think about what is your ideal so the entrepreneur or the quiz, the workaholic quiz that you mentioned is currently being revamped to an entrepreneur, workaholic quiz. And if your listeners want to, it’s not live yet, it will be in maybe two weeks. They can go on and take the quiz and it will tell them okay, this is your ideal work week. This is the ideally the number of hours that you would work so you can figure that out for yourself. Or you can take the quiz either way. And then you have like two you have the endpoints, right? You have where you are now and you have where you want to go. And the idea is or in the six month plan, we step you there, right? So you start like this week one, let’s say let’s just do an example real quick duty, like, okay, I realized I’m working 45 hours per week. So in this week, these are my 45 hours instead of like pretending like you don’t know how much you work or not making that decision. I want you to make that decision intentionally and say okay, I’m working 45 hours. And I want you to schedule those 45 hours intentionally. What are exactly are you creating in those 45 hours? What do they look like? When are they what days what times of the day are you doing that?

Then the next week, maybe you scale it back by 30 minutes or an hour. And you do this until you get to the point of where you’re working the number of hours that you want. So and the reason why I have people do this is because it’s just like, and your people will know this example probably like financial advisors, they tell you, like, start saving small, right, like start carving off $50 and put it away. Why do they tell us to do that. And the reason is, because that your brains not gonna freak out probably over a small amount of money, right? And so you just start at slowly adding it on. So the brain drum is very small, it’s not a huge obstacle to overcome. The same is when you’re like constraining your work week, if you do a little bit at a time, your brain is more receptive to it versus like if I said, Okay, figure out how much you were working right now. Like, maybe it’s 45 hours and you want to work 25 Okay, next week, will this go it scheduled? 25 hours. Like, this woman is crazy. I mean, there’s no way I could get there, right. But if we think about like, the idea behind this is to create a long term sustainable schedule where you could just like, this is why I always think about it, could I do this forever? Like, could I sustain the schedule that I have right now forever, and you want to create it. So that is sustainable for the long run, not like, this short term mentality that we have like, well, I’ll just work 60 hours this week, and the next week, I promise that I’ll scale it back. No, you never do that, right, you’re just gonna keep filling up the 60 hours.

So if we scale it back a little bit over time, and realize we have plenty of time to be able to do this. And the idea is to get to something that is for long term, like a lifestyle goal, not just this short term situation, your brain is so much more receptive to doing the work and getting there. I love that, because that that ties right into a quote from your website. And by the way, you’ve got to check out Neal Williams, you know.com. But lifestyle freedom doesn’t just happen. No, you have to plan it. Yeah. And that’s what we’re talking about. So and you mentioned, it’s not the hours, it’s the results. Yeah, so I’m a very practical person, very logical. But I’m thinking that right off the top, we may be able to identify some time wasters. For sure. So maybe we can, you know, to kind of ease us, as you say, into this new way of thinking, what are some things we’re doing? They’re just time wasters. Oh, yeah. Oh, my gosh, so so I’m going to tell you the number one thing, and then if you just get this thing down, like you’re already going to, like 10 times your productivity and save a bunch of time. So in the way that you schedule, your time, you want to be thinking about you want to plan for what you want, right?

You want to plan for your goal. So think about like, what we do with our to do lists, I call it to do list tyranny, because we like make a list. And then we’re like, Okay, I’m going to try and get this one thing done today. And then our day like goes on, and we like never even do the one thing and then it just stays on the list. And it rolls over to tomorrow. And then it’s still there, and then rolls over to the next day. And it’s like we never get anything done, right. So really, when you make a to do list, the whole point of it is to get the things crossed off. And so we want to plan for that to be the case. So let me give you an example, Judy, like, we’re doing this podcast recording, right. So if your people do a podcast, maybe that’s a weekly task that they have, they want to record a podcast and get it out into the world. So you think when you plan for that, you’re going to plan for it to be done. So for instance, you’re going to look at all the steps that it takes to do it. So maybe I have to decide on the topic, and I decide on the title. And then I write the outline and the key points, and then I record it. And then from there, maybe I send it to my Podcast Producer. And or maybe I’m the one that does the editing and I upload it, you want to think about like all the little steps that it takes to get it to done. And then you assign a time back to each one of those little steps. And that’s how you schedule it into your calendar.

So for instance, like for me, it takes an hour and a half to do a podcast, we have very specific steps that I take in getting my podcast to completion. And I have a set time that I allow myself for each one of those steps. And so in my calendar, you would see a half hour block of time to write the outline in the notes. And then you would see an hour of time to record it and send it to the podcast producer. So those would be two separate blocks. But the important point about those boxes, they each have a result associated with them. So in the half hour block, what I’ll have done is the outline and the notes and our block. What we’ll have done is the podcast recorded and sent to the producer. We want to get away from planning in a way that’s like I’m going to work on the podcast. No, it’s too nebulous for your brain and it’s it. You’re going to Your human tendency is just to expand things to fill up time. So if you don’t give it a container, it you’re gonna take way more time than what you need.

Wow. No, like we’re like, sisters or something. Right? Yeah. I never called it a time bed. I call that like a time block. But I love it words like tasks to specific timeframe. Yep. And I think sometimes you know, like, for example writing, I like writing many people don’t like writing. So the thought of them putting show notes together or doing a blog post, they’d be like, Oh, my gosh, Well, I better give myself an hour and a half. Because, you know, it’ll take me 20 minutes to get rid of the blank screen that I’m looking at. But I think it’s when we just kind of say, No, I’ve got 30 minutes to do it. And I’m gonna do it. And we approach it like with that positive mindset, you see what I mean? We’re like, if we approach it, and give ourselves too much time, as you said, it’s going to expand. And we kind of give ourselves a little bit too much grace and say, oops, didn’t quite finish it. That’s okay. And sometimes it is. But sometimes it’s we’re giving ourselves excuses as to why we accomplish it. Yes, yeah. And all of that you like you just think about the time that we waste. And when we do that, and that’s such a good example, Judy, about the writing. So some people don’t like to do it, and some people do, I totally get that. But if it’s something that you’re committed to doing, or something you want to do in your business, then you want to think about like, if it seems overwhelming, and you notice that you dread doing it, you want to like micro step it down into the itty bitty pieces. Okay, maybe I don’t want to, like when I think about writing this whole blog, I get overwhelmed.

But maybe if I think about all I have to do right now is choose a topic and I’m giving myself 10 minutes, like your brain is just like more receptive to this simple tasks, right? So the simpler you can get it, the more boring it feels, oftentimes, the better. Because when you’re overwhelmed, you’re more likely to just not do it and go do something else. That doesn’t feel quite as overwhelming. That’s powerful. Ladies, if you heard nothing else, all you walk away from is that little nugget about would you call it micro step it down. Yeah. Because I think every single one of us has that aspect of our business that we hate, we have. And we really maybe should delegate it to somebody else. But for whatever reason, we don’t. And so we just avoid it, we put it off and and that can be dangerous. So I love that really get granular. Yes, steps. Oh, that is so good. That is so good. Okay. All right, I want to share for just a moment on word that I hear coming up more and more. And that is workflow, create workflows in your business.

I have to admit, I’m not 1,000% clear on workflow. I mean, to me, it’s kind of like a process or a step by step. But am I right about that? Yeah, that’s the way that I look at it. And I really look at like my scheduling as the thing that creates the workflow. So for instance, like, before, I got really good at doing my podcast in 90 minutes. Like, I gave myself maybe two hours, and then I started constraining it back. But now I know, like, consistently, I can do this in 90 minutes or less. Like, it’s just a process now. So to me, I use my schedule as the way to create the workflow. So once I have it down, like now, I don’t ever have to think about like, oh, how much time should I give myself for this podcast, or how much time to write this email, I literally never waste any of my brainpower or energy thinking about that. I just know, I need an hour here. And I need an hour and a half here.

This is the way that it looks. So you can literally like take if you use a Google Calendar, or icalendar, whatever, you can take those things and just make them recurring appointments in your schedule for yourself. And they’re just done to me that is what workflow is, it’s a process that you came up with. It’s like systematizing the things. And the other thing that I like I love to do your listeners are probably familiar with loom is like once you get something like you’re training someone else to take over maybe a task in your business, is to just loom yourself doing it. And that’s part of the workflow. So not only did they all they have the steps, they have like my plan, like, okay, it’s 15 minutes for this, and it’s 30 minutes for this, like, this is where you’re targeting. And then they also see me do it all the way through such a powerful training technique. And if you notice, it didn’t take me any more time to train that person on this, because I already had the foundation set there for them. All they have to do is watch it.

That’s really great because I become a, I guess more and more diligent about advising my clients and myself in my own business like, Don’t underestimate the power of the process and writing it down. Like simply Well, I don’t need to write that down because I know all the steps but wait a minute. The goal of entrepreneurship is to allow you to step away from the business at some point really not too distant future. let other team members do it. So the notes boring. And even though I know that you know that, you know, would you agree with me, that’s pretty darn important to get that down on paper that’s step by step. And I love your idea of loving yourself doing it. Yeah, 100%, because you want to think, yeah, you’re thinking like efficiency, and systematizing is one of the most efficient things you can do. And the other reason why I love to do this is, so many people I see hire like a VA. And they’re always like, constantly, well, I don’t know how many hours I need or like, but if you already have done the work on yourself, and you know how long a task should take, you have an idea of how many hours that you want to hire that person for because you already know you’ve pre done that work.

So you’re like, Okay, I need you for five hours. And I’m gonna take these three tasks. And that should only take you five hours to get these done. And so I think it also really helps in deciding and making those hiring decisions, like, how much time should I pay for a VA or a contractor or whoever, that you’re hiring into your business? And eventually, when you’re, when you have employees come in? What I love is teaching them the scheduling process and like having them share their calendar with you. So you can see, okay, you’re spending three hours on this task? No, it should be two hours. So what do we need to do to get you down to two hours? So you’re completing it in two hours? And you can also tell, do they have excess capacity? Do they have, you know, are they being underutilized or over utilized, also super important as a manager of your employees to understand that?

Wow. And as we’re talking about management, and the whole time management thing, especially of others, that also ties back I think, to the time audit, so I just wanted to focus on that time on it, because sounds like a great idea. But again, I want to be very practical. So how would you suggest to our listeners to actually do the timeline? Do you recommend that you pretend you’re like a billable lawyer or a billable person, and you literally write down what you do throughout the day for a period of time until you kind of see what you’re doing? On on average? Yeah, and I have, on my website, there is a time audit PDF that they can download if they want to. It’s it was part of one of the podcast episode. So yeah, I mean, you want to think about what is it that you’re doing in your time? Yes, but maybe even more so than that, like maybe starting out not being super granular with like, exactly what you’re doing. But But the point of the timeout is, how many hours are you spending, doing the things in your business, if you’re not clear on how much you’re actually working? Like, maybe you maybe it’s just categories, like, personal life work, personal life work, like I was just on, I was just coaching a client before we hopped on the call. And she and I had her do this time audit. And she was like, oh, my goodness, I did not realize my personal life actually requires a lot more of my hours in the day than what I was giving myself. And so it was important for us to know that because as we’re creating the schedule for her, and she’s not following through or able to implement that schedule, effectively, we need to figure out why. So we took a step back and was like, okay, what’s going on here. And she was trying to double booked herself to do work, and also teach her kids. Because of COVID kids are at home, right?

So she’s being a homeschool mom, and trying to do her business at the same time. And, and we just decided that’s not working. So when you’re at home with your kids doing the work with your kids, that’s what you’re doing. And then work gets this other place. So it’s more about figuring out like, what is the balance here? like? What does my life require? What is the nut for my life? And what is the nut that’s left over for my work? And before you can get there, you have to understand where are those proportions now? where like, what is your life requiring? And what is your work requiring? And do you like those proportions? Or do you want to change them? Okay, all right. I like to think of a finger. So here’s, here’s the thought that came up, as you’re explaining that. Thank you for that clarification. I’m wondering, what do you think should come first? Like? Should we do the time on it and kind of get a real feel for what’s going on? Or do you recommend that we, we let go with what is reasonable? Or even what we’ve been doing and say, You know what, from this point forward, this is 2021, a brand new year, here’s what I want my life to look like. And so there’s that personal component in our business, you know, because I know there are listeners, some have kids in diapers or some like me, they’re all in college age and beyond. So I’m curious to what you think about that. I think it’s going to be different for different people.

So if you think that you’re someone who can just like draw the line in the sand and say, Okay, this is how much whatever happened happened. But this is the way that my schedule is gonna look now and you’re able to create an effective schedule and be effective in implementing it in that way. Do it, I mean, absolutely go do it. But for most people, what happens is they need to, like 1% their way into it, right? They need to have the time and the space to be able to figure out how to constrain the work, and how to be more efficient and more productive in those hours so that they can constrain more and more. So you kind of have to just know yourself like, Is that going to work? Like, if we just, it’s like flipping the light switch, right? If we flip the light switch, would you actually do be able to do and handle the mental drama that’s going to come up into your brain by going from like, 45 hours to 20 hours? And I guess, and I guess there’s a step in there, I’d say what I was talking about was somewhere in between where it’s like, I realize I’m gonna have to baby step this, okay? I want to be in charge of my life with with me, you know, going to the Lord Jesus Christ and say, okay, Lord, what do you have for me? And if you feel that, for example, I know many women feel like they’re just pulled away from their family too much. So they might say, you know what, I’m working six hour days, I really want to work four hour days and saying, I’m committed to four hour days.

Now, how do I get there from where I am? It’s almost like that, where you’re just like you say, you say, you know, you’re planning based upon what you want. So decide, and I love that decide what it is you want. So that’s, that’s really awesome. Yeah, yes, I agree with you totally. So like, yes, this is what I’m working towards. I’m committed to getting to this four hour work day in your situation? And is it going to take me a little bit of time to get there? Maybe. But at the end of the day, do I care? Once I’m there? Do I care that it took me three months or six months to get there? No, because I’m just now I’m exactly where I want to be.

I love it. I love how we’re talking about stepping it and not like cold turkey, because that’s hard. It’s kind of like the new year’s resolutions. I guess I have an exercise today in my life. But I promise I’m gonna exercise four days a week. Now Really? Is that gonna happen? Probably not. One of your more recent podcast episodes, I’d love to have this be, you know, our final point of discussion. And you’ve already thrown out so many great nuggets of awesomeness here. But you were talking about where we are in early 2021 and goal setting. Yeah. And you mentioned four steps to change our mind so that we actually accomplish our goals. So I’d love you to kind of tease the ladies, you know, on that awesome episode. I don’t remember the number if you ever feel free to.

Yeah, so I had a whole series of podcasts on beliefs. So the first one started in December, I don’t remember the number and then this whole month. So the theme this month on the podcast has been about goals. So I think the important piece, like when you’re the way that we’ve been trained to think about goals is that we set goals to achieve them.

And in some sense, yes, that’s kind of true. But what happens is, then we get into like this goal, shame, like, and if I don’t achieve my goal, then there’s something wrong with me, I’m a failure. And some people even stop setting goals entirely, because they can’t handle what they think about themselves when they don’t achieve them. And so here, I will just want to make the point that the reason for setting a goal is not necessarily to achieve it, the point of a goal is to give you like a North Star to work towards, so that you evolve yourself into the human who can achieve it. So we give ourselves arbitrary timeframes, like we do annual goals, right? Like so arbitrary is 12 months. And so yes, it’s fine to set that I do that. And, but I also don’t make it mean, if I don’t get there, I don’t make it mean anything about myself what I my interpretation of it is, Oh, I didn’t quite evolve myself to the point or my brain. When I say myself, I really mean my brain, I didn’t cultivate the thinking that I needed to, to be able to create that goal. It’s still in process, it just took me a little longer than I realized that it was going to. So it’s important to think about like that, that’s the way that I teach goals is that it is for growth.

So you think about like, when my clients are trained to set goals, I always ask them, okay, well, what is it that you want to grow or evolve about yourself, and let’s set a goal around that that’s going to require you to be able to grow to that level. So for him for example, for me this year, I’m My goal is to double my business. And the reason that I said that goal is because I want it to evolve my marketing and selling abilities. So I’m gonna have to do that, right. In order to be able to double my business, I have to get better at marketing, I have to get better at selling, I have to get better at my messaging and my positioning and all of those things. And that is the growth that I wanted to have for myself as a businesswoman this year, so that’s why I set the goal. I love that. I love that. And in the podcast you talk about
you have to accept the result with the mindset of the person you’re trying to be kind of being now, and it kind of feels weird, but I played it like the bee do hat. Right? And I’m sure you’ve heard that before. So many think it’s the hab bee, do once I have the money, yeah, then I’ll be able to do this. And then I’ll be this successful, whatever No, you have, you have to be and think and act like the person you really want to be. Take action as that person. And then you have whatever so so I love you go a little bit deeper for those that may not be you have or just that that whole mindset of there is a brain today, and there is your brain.

Yeah, yeah. I love that, Judy, because I totally agree with what you just said. So the way that I explained it in the podcast is like you have your brain today. And the way that this brain thinks this brain knows how to think in a way that’s created your current results, whatever that is, if it’s a revenue, if it’s a number, email list, or whatever it is like your brain right now can create that. But when you’re thinking about your goal, the idea is to evolve your brain in your thinking to the brain that knows how to create that new thing that you want, whether it’s a new revenue goal, or maybe it’s expanding your email list, or whatever it is. So in the process of getting there, and this is the most recent episode, where I talked about how to make your goals inevitable, the process is a process of failure, really. And the way that we interpret that failure is super important. Because if you interpret the failure with the current brain, it’s just going to tell you more things to keep you in the same thinking that you already have. And we don’t want that thinking, we know what that thinking creates for us. And that that’s not where our goal is, our goal is over here in the future with a different way of thinking.

So in order to kind of like accelerate yourself towards that goal, in your own mind, you want to access that thinking, and this is where it gets a little bit like people get a little loss, because it’s a little movie or whatever, right? How would that person think about this failure. So for instance, let’s just say that somebody said a goal of like 200,000, for 2021. That’s the revenue goal. And so that would mean in January, I can’t do the math, but it’s somewhere under 20,000, that you’d have to create, right? If you were doing it monthly. And let’s imagine that they create a $10,000 in that month. Now, the way that they interpret that results is super important. If they interpret it with a brain, who maybe last year made 100,000, they’re just gonna keep recreating the same brain that knows how to create 100,000. versus if they interpret it with the brain who has already created 200,000. Like that $10,000 month, the person who created 200,000, in December 2021 doesn’t make that mean anything.

They’re like, okay, so January was 10,000, who cares? I just made more money. And the other month, I didn’t realize that I was going to do that. But that’s how it all played out. How do I know? Because I created $200,000. So it’s not a big deal. And when we do that we relieve ourselves of so much mental drama, and all of this stigma of like, Oh, I didn’t hit my goals, and then the self story that we have about ourselves, about not hitting our goals and failure, and all of that. And all of that wastes all of our brain juice and our mental energy, mental and emotional energy to actually go out and be able to create the goal that we want.

I love that. And so many things come together on that where it’s like, okay, so you got 10,000 you really want to make 16 or 17,000. You say? It’s just a result. It’s a number. Yeah, it doesn’t mean I’m a failure. But some people want to I don’t care if you want to call it a failure, that’s fine. But a failure doesn’t mean you lose. That’s why I prefer that. It’s like that’s a number. Okay, I’m going to evaluate it and say, okay, everything’s figured out double allow Marie Forleo, right. We all know this. So I’m going to look, I’m going to look at the data. How much time did you know how many sales calls did I have? What were price points. And so then we figure it out, and we say we’re going to do it. So it’s got to be that positivity. So I like in it like this, it because it does get to be a little woowoo. But think about somebody who’s a few steps ahead of you in your business ladies. And almost think like how would they what would they be doing right now? Would they be sitting in front of their cameras afraid to hit the live button? Oh, so if they’re not afraid, why are you? Yeah. Or if they’re like, Oh, I’d love to do a podcast but I don’t even know the first thing. Okay, is that what that person one or two steps ahead of you are doing? No. They’re hiring somebody to figure it out. They’re taking the time they time blocked it, they plan how they’re going to figure it out. So ladies, this is just I’m telling you, Neil, this has just been an amazing time together.

Thank you so fun, Judy, we could talk all day, I feel totally, um, do you have any last best tip or anything when it comes to productivity? Throw in for good measure. I think this is the last thing that I’m gonna leave your listeners with is realizing that time doesn’t create things you do. And when you understand that you are in control of what you create what you produce, and you leave time out of the equation. Time gets this, you know, we blame it for so many things. And you think about how we treat it like you’re not enough. And you don’t, you know, you don’t give me enough to get the things that I want done. Like, that’s just not helpful, because then it takes us out of our own power and control of what we’re able to create in the number of hours that we want to work. So you create your success, you create money, you create the results in your business time has nothing to do with it. I love that. I love that. All right. The last question I asked him all of my guests is this extraordinary podcast. So I would love you to think about an extraordinary woman in her life, and share with our listeners what makes her extraordinary. Oh, I have to say my master coach, Brooke Castillo, who your listeners may know She is the founder of the Life Coach School, who I’m certified through who I’ve learned everything she has helped me in every single area of my life. Like literally she is the most amazing human on the planet.

I feel like Oh, wow. Awesome. Thank you. Alright, so for our listeners find you. So they can go check out my podcast unbusy your life and or they can go to my website at Neal williams.com. Like I said in the next week or two, we’ll have the new quiz launched. So if they want to take the quiz to figure out what their ideal workweek looks like, they can totally do that. And if you want to DM me on Instagram, or check me out on Instagram, my handle is Neil Williams coach. Yes, you know, say right back at you duty Thank you so much. So fun. world. I want to deliver for you what you need to be sure to tell me what that is. Thanks again. Do and ladies. We’ll see you next time.

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